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Student Services, Inc. West Chester University
Merchandise Buyer for Apparel and Imprinted Products
The primary responsibility of the Merchandise Buyer for Apparel and Imprinted
Products is to maximize sales and profitability of assigned product lines, in a
culture of outstanding customer service, through the development and
implementation of a strategy, analysis and appropriate reaction to sales trends.
This Merchandise Buyer partners with the Bookstore Director in support of stores
sales, gross margins and turnover objectives.
Reporting to the Associate Director, the Merchandise Buyer develops and executes
a financial and buying plan to include a balanced assortment of selecting
merchandise for resale appropriate to a University campus, marketing,
advertising, store presentation and inventory control.
- Selects and purchases for resale, all
merchandise for the assigned
departments: apparel, imprinted merchandise, gifts and greeting cards
- Proactively stays apprised of market trends
- Plans and coordinates all aspects of the
store's e-commerce module relative to appropriate departments including
on-line sales catalog
- Develops, for approval, and executes seasonal
and academic calendar merchandise plans and pricing strategies
- Determines promotional calendar
- Profiles target customers to ensure customer
satisfaction
- Develops visual presentation and windows in
support of seasonal promotions
- Operates the SSI trailer during the Football
season and commencement
- Prepares all data entry and inventory controls
in the MBS system allowing for the necessary creation of purchase orders and
receiving reports.
- Maintains UPC/SKU data base required for
cash register scanning
- Maintains collaborative partnerships and
negotiates effectively with
Vendors and internal colleagues
- Maintains strong however, appropriate vendor
relationships.
- Manages vendor performance to achieve
financial objectives
- Completes accurate forecasts evaluating the
financial components based
on current trends that are used in overall budget development
- Selects, trains, motivates, supervises and
develops a team attitude of approved student staff to ensure effective
department performance.
- Acts as the SSI Store's representative to the
WCU Commencement Committee
- Coordinates all aspects of in-store cap and
gown distribution
- Coordinates all aspects on class ring
program
- Participates on a rotating basis, the store
opening and closing schedule
- Related duties and responsibilities as
necessary and/or assigned.
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